Gray Matter Thinking

Operational Consultancy, Online Survey, and Data Solutions for the Insights Industry

What I do

Consultancy. Working with you to define efficient, optimised operational process and technology integrations.

Scripting. Programming and hosting of online surveys.

Dashboards. Live progress updates available as standard.

Client Portals. Development of bespoke client portals for data visualisation and workflow transparency.

Data Processing. Data QC, Processing, and tabulations.

All work carried out by myself. You'll always have one dedicated, accessible and experienced, point of contact.

Smart

Prior to set up I'll review your questionnaire and feed back on any points of uncertainty and advise on survey set up where needed. I'll provide full instruction and support for survey distributions.

Fast

I work fast and I'll never compromise on client expectations by accepting more than I can realistically handle.

Accurate

My goal is to have you ready to field your survey with minimal delay. I work fast but I work accurately. All work is rigorously tested internally prior to being sent to you for final approval. I operate to a strict "right first time" mentality.

Cost Effective

Why waste time and effort trying to do it all yourself? Avoid costly mistakes and respondent frustrations and trust me to provide accurate, professional delivery, on time and on price.

Fully Featured Survey Engine

Our state of the art data collection platform supports all expected question types.

Device Agnostic

All surveys are fully optimised to be easy to use whatever device your respondents choose to use. When using mobile devices or devices with small screens then survey controls are adjusted and grid questions are automatically 'exploded out' into user-friendly single questions.

Survey Branding

Surveys can be individually styled to meet your preference. Company logos, fonts, and colour schemes can all be easily implemented to provide a professional survey experience in keeping with your brand image.

Live Progress Reporting

All hosted surveys come with a secure client dashboard to view live completion progress of your survey. These are provided at no additional cost and are customisable with custom metrics as required so you can be sure you have your finger on the pulse at all times.

Data Delivery

Data delivery on demand through a simple download from the provided client dashboard.